SEATTLE - June 25, 2009 - Yapta.com, an online travel shopping service that monitors airfare and hotel prices for travelers, today announced it closed a $2 million Series B investment round led by Voyager Capital. The financing, which also includes investment from Bay Partners, First Round Capital, Swiftsure Capital, W Media Ventures and private investors, increases the company's total capital raised to $7.7 million. The funding will be used to further the development of Yapta's airfare and hotel price monitoring service and provide working capital for the company's continued marketing efforts.
"Now more than ever, do-it-yourself travel planners need the tools, information and services that can assure them that they're getting the maximum value on their travel arrangements," said Tom Romary, president and CEO of Yapta. "With airfares and hotel rates fluctuating wildly from one day to the next - and a number of sources providing conflicting predictions on where prices are headed - the value-conscious traveler still isn't sure when to buy. Our Series B funding will enable us to continue the innovation of a next-generation price tracking service that assures travelers when they're getting their ideal travel arrangements at the best price."
According to a May 2009 survey of travel agents conducted by American Express Travel, more than half (60%) of those polled say that they see more travelers seeking their assistance to help find the best deal this year than in the recent past. Meanwhile, 89% of travel agents report receiving more inquiries about deals this year than in the recent past. Travelers using Yapta are more self-reliant and confident in their purchasing decisions because they're better informed of shifting travel prices and can more easily recognize a deal by having access to pricing in a historical context.
"Yapta has made excellent progress in just two years, having disrupted an industry through innovative pricing technology and delivering on its value proposition of saving travelers money," said Bill McAleer, managing director of Voyager Capital. "The management team has proven they have what it takes to generate recurring usage of the service and grow revenue, and I'm looking forward to working with them to advance the business forward."
In addition to its successful funding round, Yapta was recently a recipient of the "Best Money Saving Tools Award" from WiseBread.com. In 2008 Yapta was named the "Consumer Product of the Year" by the Washington Technology Industry Association, a winner of the AlwaysOn Global 250, and one of Travel + Leisure Magazine's Top Travel Websites.
About Yapta.com
Yapta.com, Your Amazing Personal Travel Assistant, was founded in 2006 with the mission to help travelers receive the optimal value out of their online travel planning. Yapta enables travelers to find their ideal flights and hotel rooms, track airfare and hotel rates, and be alerted when prices drop. Bringing to light pro-consumer "guaranteed airfare" policies offered by many airlines, Yapta also helps travelers obtain an airline travel voucher when the price decreases on tickets that have already been purchased. For more information visit: www.yapta.com.
Press Contact:
Jeff Pecor, Yapta, Inc., 206-625-2301, jeff@yapta.com